Double Down Meme Roundup - Chicken Sandwiches for Everyone!
wowhead.comDiablo IV's Early Access Weekend was an insane success — over 1 million players reached level 20 during the weekend, and many more than that experienced Sanctuary for the first time. The sheer volume of players was made possible, however, in no small part due to the KFC Double Down promotion that allowed players to effectively purchase Early Access by buying a Double Down sandwich.
Naturally, this led to a massive influx of players — and a massive influx of memes. We picked a few of our favorites to highlight, but make no mistake: Twitter was going absolutely crazy over this promotion! Content creators Doubled Down on the meme train as well, including Sloot: That being said, the chicken came at a cost — this was such a wildly successful promotion, that North American players experienced severe queue downtime, issues, and disconnects.
Naturally, the sandwich was chosen as the scapegoat (or scapechicken?) For some, the revelation was sudden, swift, and hilarious: Regardless of the memes, its clear that this promotion was an insane success — players have been raving about Diablo IV ever since the Early Access Beta weekend ended. Check out some of the reviews from streamers such as Kripparian, Zizaran, Asmongold, and more in our Streamer Reviews and Impressions roundup! Diablo IV Beta Streamer Reviews and Impressions
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