DayZ Dev Uses Beatles Song to Respond to Players Review-Bombing $27 DLC for Being ‘Too Expensive’
Long-running zombie game DayZ is currently embroiled in a Steam review-bomb campaign after releasing $27 DLC deemed “too expensive” by disgruntled players.
DayZ Frostline launched in October priced $26.99. The expansion adds a new snow-covered map called Sakhal that spans 83km² (not including ice sheets). There’s a winter wilderness with new challenges and opportunities for survival. “Brace yourself for a truly immersive adventure where the environment itself is as much your adversary as the infected and other survivors,” reads developer Bohemia Interactive’s description.
DayZ players, however, have reacted negatively to Frostline’s price, with Steam user reviews saying it’s “not worth the money.”
“... Sakhal does have SOME neat stuff to it, but it is absolutely NOT worth its asking price as of right now,” reads one negative review. “Maybe in time they'll add more interesting features to the map to justify its existence, but right now you can get much better maps for free and Bohemia knows it. If you really want a frozen hellhole experience, play Namalsk. But if you play DayZ on PC I'm sure you already have.”
Recent reviews for Frostline now have the dreaded ‘mostly negative’ user review rating on Steam, which Bohemia boss Marek Spanel clearly takes issue with. In a tweet, Spanel revealed that the Czech studio has received less than 10 cents for each hour of live online gaming DayZ has tracked since the game went live over a decade ago, when you factor in the average hours played and dollars spent by the game’s eight million users.
“Yet DayZ Frostline is currently being review-bombed on the same platform for being too expensive: $26.99 for ‘just a map,’ and some users demand ‘gimme more for less money,’ Spanel continued.
“Hmm. Please Please Me.”
Did you know that 8 million users for whom we have data on Steam played for an average of 188 hours and paid an average of 30 USD gross in #Dayz? That means we received less than 10 cents for an hour of live online gaming, for
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