COD Black Ops 6 brought in more Game Pass players than any other launch
Call of Duty Black Ops 6 brought in more players than any other launch to its Xbox Game Pass subscription service.
Speaking to investors, CEO and chair Satya Nadella said that Call of Duty: Black Ops 6 was the biggest launch for the franchise to date – though does not really clarify by what metric – adding that it brought in more Game Pass subscribers than any other launch.
"Last week's launch of Black Ops 6 was the biggest Call of Duty release ever, setting a record for Day One players as well as Game Pass subscriber adds on launch day. Unit sales on PlayStation and Steam were also up over 60 per cent year-over-year," Nadella said.
"This speaks to our strategy of meeting gamers where they are by enabling them to play more games across the screens they spend their time on. In closing, we are rapidly innovating to expand our opportunity across our commercial and consumer businesses."
For the three months ending September 30th, Microsoft's games arm brought in $1.7 billion in revenue.
The company reported a 43 per cent increase in revenue for this segment; as is seemingly always the case, Xbox content and services – i.e. software and subscriptions – saw growth while hardware witnessed decline. The former saw a 61 per cent increase year-on-year, 53 per cent of which can be attributed to Activision Blizzard – while hardware continued to dip, this time by 29 per cent thanks to lower console sales. Game Pass set Q1 revenue records, as well as the highest average revenue per subscriber, too.
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