Sports and video games often exist in parallel worlds. Their relationship is symbiotic, complimenting each other to stay in perfect harmony.
Sports' entertaining and engaging nature is similar to that of video games. Naturally, these translate well into a digital format. Through sports video games, players experience what it's like to be professional athletes.
Sports game series are some of the most popular and commercially successful franchises in video games. They have a global marketing reach, as they attract fans from all around the world.
As a result, sports video games often transcend gaming by appealing to people from all walks of life who are fans of the sport.
Football is known as the world's sport. It is the most viewed sport globally and attracts a massive audience at every professional level of the game.
This is evident with their video games as well. EA Sports' FIFA franchise has been successful for decades owing to the popularity of the beautiful game.
FIFA games have been around since the 90s, with annual releases selling out yearly. This model is often criticized by gaming purists, who consider the practice greedy and minimalistic. However, that doesn't stop sports fans from buying these games every year, making them incredibly profitable for EA.
Despite active competition from Konami's Pro Evolution Soccer (eFootball) video games, EA has monopolized the football gaming market with their licensing and live content.
To EA's credit, FIFA games include several new features every year that distinguish them from their predecessors. The Ultimate Team game mode offers an engaging multiplayer experience.
With its extensive application of microtransactions, this game mode generates a large portion of EA's annual revenue,
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