Platform
UPS
Despite EV Push, Most Automakers Opt Out of 2023 Super Bowl Ads
Super Bowl LVII seemed like the perfect time for carmakers to showcase their electric portfolios. Viewership was expected to break records (final numbers are not reported yet), and the next few years will see exciting EV launches from Nissan, Chevy, and more that could use some advertising support to convince customers to ditch gas-powered cars.