Xbox Cloud Gaming is Microsoft's venture into the evolving mobile video game streaming market. It allows players to instantly stream games on their phones or tablets that would usually only be playable on console or PC. The cloud service was recently added to Xbox consoles and even works on third party platforms like iPhone and iPad.
Xbox Cloud Gaming is part of the Xbox Game Pass Ultimate bundle, the Xbox subscription service comparable to Netflix but for games instead of film. Xbox Game Pass is one of the major aspects being promoted by Microsoft for the Xbox brand. It is clear that a Netflix style subscription to a library of games that can be instantly streamed, is where Microsoft sees the video game market heading in the future.
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Console hardware remains the current industry standard for now however. Google Stadia attempted to break through in this new medium, but it may be another console generation before a true shift towards widespread game streaming happens. But Microsoft is still working towards this as it releases a major Xbox Cloud Gaming improvement update for iOS devices.
The update is focused on improving responsiveness for gameplay on iPhone and iPad devices, this means decreasing the delay between player input and the action happening in game. The delay comes from the time it takes for the user's device to communicate with the server where the games data is actually stored. As Apple products do not allow for an Xbox Cloud Gaming app, players have to use the Safari browser. Making streamed games as responsive as controller inputs on consoles will be necessary if game streaming is to become the next industry standard in home gaming.
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