One of the biggest issues that online games face is content droughts. Sometimes, players will complete content faster than developers can make it, or resources will be pulled off to focus on larger projects. Overwatch suffered from content drought as the studio focused on Overwatch 2, and World of Warcraft also faces this issue on a regular basis as players have to wait months between major patches. This issue is not exclusive to Blizzard games, as so many online titles like Final Fantasy 14 also get accused of lacking content.
Overwatch 2 is hoping to fix this issue by introducing a nine-week content roadmap. This will keep the game fresh and introduce a steady stream of content for players to chew through. Blizzard's other large online title, World of Warcraft, may also be able to benefit from a system like this. While the game does not have to stop churning out large-scale updates and expansions, the developer may want to consider releasing smaller updates alongside them on a more regular basis. If it works for Overwatch 2, it would only make sense to adopt something similar for WoW.
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When Overwatch 2 releases, it will be adopting a free-to-play model. With this new model, Blizzard will also be introducing new maps, heroes, skins, and a battle pass every nine weeks. While it is yet to be seen whether this new model will be successful, it is nice to see Blizzard seems committed to providing a steady stream of content.
This new live-service model is in-line with content schedules for many other live-service titles. Fortnite is one of the top games on the market right now, and it is constantly getting new content through seasonal updates. Apex Legends also receives
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