WB's Quest To Find Its Feige Isn't Just About Leadership, It's About Loyalty
The influence that Marvel Studios maestro Kevin Feige has had on Hollywood is almost unfathomable. There’s an almost mythical quality to this reputation at this point. His name has become synonymous with vision, leadership, and the kind of unfailing success that can turn a character as obscure as Ant-Man into a billion-dollar franchise. His accomplishments at the helm of Marvel are so profound that his name has become a noun - every major studio dreams of having their own Feige.
Warner Bros. Discovery is definitely looking for its own Feige. Anyone that has watched the DCEU flounder over the last decade could have assumed as much, but a Variety report from earlier this year confirmed that CEO David Zaslav was looking for a “strategic and creative czar” to lead the DC Comics franchise into prosperity. In the aftermath of the Batgirl cancellation and the hubbub surrounding HBO Max’s possible rebranding, Zaslav told investors that DC is working on a new ten-year plan. THR reported last week that the studio may have even found its Feige in LEGO movie producer Dan Lin.
Related: I Don't Want To Hear Anybody Telling Me Marvel's VFX Team Are Trying Their Best
The way we talk about “finding a Feige” makes it almost sound like a magic bullet. If only DC could find a leader with enough passion and expertise, then it could start cranking out hit after hit, just like Marvel. There’s certainly some truth to that. The MCU is made up of a million moving parts, but without the forethought and long-term strategy from a singular vision holder, it's highly unlikely any studio could replicate the success of the MCU. Of course, it’s unrealistic to think one person can right DC’s sinking ship, no matter how good of a producer they are.
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