Unity and IronSource have completed their merger

gamedeveloper.com:

Unity has completed its merger with IronSource, which was first announced back in July 2022. The pricy coming together is purportedly meant to "support developers through the entire development lifecycle."

At the time, the all-stock deal of the merger valued IronSource at $4.4 billion. No final price tag on the merger was provided in Unity's announcement. 

The first tool Unity developers will gain access to is a service called LevelPlay, an IronSource advertising mediation platform that's now available to Unity developers. So if you're a Unity developer looking to monetize your game through in-game ads, this service seems immediately valuable.

If you're not one of those developers, the outcomes of this merger still seem unclear.

Unity senior vice president Marc Whitten (who's also general manager of Unity Create) told Game Developer in an interview that "no immediate changes" are coming in the months following the merger. "It's more about these two awesome sets of people that are really focused on the same thing, which is game creators' success," he said in a follow-up.

In a statement, Unity CEO John Riccitiello wrote that this merger will create "a complete ecosystem" for developers to "realize and achieve their goals." IronSource CEO Tomar Bar-Zeev added that the driving force behind the merger was to "create more value for for developers across the entire development journey." According to Bar-Zeev, Unity and IronSource are now integrating their product portfolios and "strengthening the feedback loop between creating great games and growing them into successful businesses."

Now that the merger between the two companies is complete, IronSource executives David Kostman and Shlomo Dovrat, along with Bar-Zeev, are joining