In 1989, Marvel Comics published a two-issue, prestige format mini-series called Sensational She-Hulk: Ceremony, which was supposed to be a romantic comedy and ended up being one of Marvel's most misguided attempts at feminism. However, there is a lot more than it looks behind this She-Hulk story, including conflicts among creators and editors.
The story of Ceremony began with the young writers Dwayne McDuffie and Robin Chaplik selling to Marvel a pitch for a She-Hulk ongoing series inspired by romantic comedies. However, at the same time, acclaimed creator John Byrne came back from his legendary run on DC's Superman, and Marvel asked him to pick any one of their characters to write: he chose She-Hulk. Marvel did not have to think much between two young upstarts and the hottest artist in the comic book industry, so Byrne got the job, and McDuffie's pitch was adapted into Sensational She-Hulk: Ceremony, written by McDuffie and Chaplik with art by June Brigman and Paul Mounts. Before that, however, Byrne was asked to have a look at the pitch and give notes to keep it in line with the story he was going to tell in the main series. His judgment, shared in an interview a decade later, was not flattering.
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Byrne believed that the graphic novel had the faults of a first-time writing effort, plus some serious continuity errors. The story begins with She-Hulk feeling the call for maternity while watching a soap opera on TV. She «feels empty» and decides to find out what can «fill the hole she has discovered in her life.» Jen realizes that there is only one man who can help her, her on-and-off boyfriend Wyatt Wingfoot, who she bluntly asks to be the father
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