Secret Society coming into the light
Brendan Sinclair
Managing Editor
Monday 21st February 2022
After four years "intentionally in stealth mode," Secret Society Games wants to raise its public profile, and it's concerned with how exactly it wants to present itself to the world.
Until late last week, the studio's website offered very little information about what it actually does, simply mentioning a handful of team members and some of their past AAA experience. As for its current work, there wasn't much more beyond a statement that it is "focused on co-development and original IP projects."
Last week, Secret Society announced the appointment of Andreea Enache as its new chief business officer. Enache arrives from Blind Squirrel Games, a co-development studio that recently began developing games for itself. It's clear her work with Secret Society will be informed from her experiences at Blind Squirrel over the past half-dozen years.
Andreea Enache, Secret Society Gmaes
"We are committed to developing our own games," Enache tells GamesIndustry.biz about Secret Society. "And to get there, we have been doing what other similar independent studios tend to do, but with a bit of a twist -- we've grown slowly, hand-picked every single team member, and carefully selected co-development projects that our team was not only passionate about, but were also a great fit for our skill set and level of expertise."
Secret Society worked on Amazon Game Studio's New World, and is also collaborating with the company on other unannounced projects. Beyond that, it has a dedicated group within the company working on its own IP on a self-funded basis.
"The slow, conscious growth has allowed us to be debt-free and profitable, while building a culture of trust and mutual respect," Enache
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