NASA and Hideo Kojima have teamed up to release a wristwatch based on the video game developer's mascot, Ludens.
Produced by Anicorn, the Space Ludens timepiece(Opens in a new window) features elements of futuristic explorer Ludens' iconic gray-and-gold aesthetic, designed by Yoji Shinkawa.
"Anicorn is honored to present the once-in-a-lifetime collaboration timepiece—Space Ludens, an epic partnership that is inspired by Ludens to proclaim creativity, imagination, and the play element in culture," the company says.
Through a series of tweets(Opens in a new window), Anicorn highlighted various features of the watch, like the engraved serial code and four "Turing pattern"-like corner nails that mirror Ludens' extra-vehicular creative activity (ECA) suit; NASA's worm logo; and Kojima Productions' motto "From Sapiens to Ludens," inscribed on the bezel at the 3 and 9 o'clock positions.
The Space Ludens watch will be available to purchase starting Sept. 27. There's no word yet on pricing, but if previous Anicorn x NASA tie-ups(Opens in a new window) are anything to go by, you can expect this product to start somewhere around $1,000.
Described by Anicorn as "a perfect alignment with the concept of 'bringing fun into the unknown universe'"—this collaboration isn't limited to just a special-edition clock. The watchmaker also unveiled a themed T-shirt, bag, and movie prop-esque skull mask (like the one featured in the Kojima Productions logo), each of which will be released alongside Space Ludens on Sept. 27, exclusively via Anicorn.
Kojima, meanwhile, recently announced a new Spotify podcast(Opens in a new window) called Brain Structure, described as "a deep dive" into Hideo Kojima's brain, shedding light on his creative process.
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