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Consumer spending on video games, while still low compared with previous years, is close to what it was in July 2020. According to industry-tracking firm The NPD Group, hardware sales are also increasing, possibly thanks to supplies increasing. In a major coup, Warner Bros’ free-to-play fighting game MultiVersus has overtaken both Elden Ring and Lego Star Wars: The Skywalker Saga as the top-selling game.
“July 2022 consumer spending across video game hardware, content and accessories fell 9% when compared to a year ago, to $4.18 billion,” said NPD analyst Mat Piscatella. “The total is slightly lower than the $4.19 billion generated in July 2020.”
It’s not huge upswing in numbers by any means. The gaming market has been trickling down slowly for the last several months, with May 2022 having the lowest spend of the pandemic period. According to data provided by Sensor Tower, even the mobile market is on a decline. However, the increased console sales indicate that, at least for the time being, some of the supply chain problems have been ameliorated.
Piscatella added, “Year-to-date spending has reached $30.5 billion, a 10% decline when compared to the same period in 2021. Subscription content remained the only major spending category that experienced growth in spending.”
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NPD tracks physical sales at retailers, but it also gets digital data directly from publishers. Not every company participates. For
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