If Diablo 4's queen of hell is a spicy tomato, this Burger King ad gives me ideas

techradar.com:

Have you ever played a video game and thought to yourself, “Hey! That guy sure is the digital embodiment of a triple-pickle quarter pounder with bacon?” 

Of course you have. Burger King Japan knows that you crave burger-iffic versions of all your favorite characters from the best RPGs and beyond, so it intends to deliver the goods.

BK Holdings announced its latest ad campaign(opens in new tab) is all about promoting Diablo 4. With none other than the queen of hell herself taking center stage as the face of the project, the Lilith Spicy Tomato Double Whopper Cheeseburger will be offered in Burger King outlets in the region from December 16. The scorcher of a hamburger will be joined by two other limited-time creations that are also based on Blizzard’s demonic hack n’ slash action series. All this talk of blood and burgers has me hungry to try out BK’s curious game of associations for myself, though.

Although you might not look at Lilith, Queen of the Succubi, and immediately think of spicy tomato sauce, BK Holdings wishes to pay tribute to the misunderstood character. “It is a burger inspired by the anger of Lilith, who descended to Sanctuary after being exiled for a long time due to a blood ritual,” it said, referencing the events of the second game in the Diablo series.

“This product is a special burger finished with a flame-grilled beef double patty, four slices of cheese, and a spicy tomato hot sauce,” reads the item description on Famitsu(opens in new tab). The sauce in question “features the moderate spiciness of chili peppers and the umami of garlic,” which actually sounds pretty delicious.

Other burgers in the Diablo 4 Burger King collection are the Butcher Double Meat BBQ Cheese Burger and the Diablo Garlic Double