Amazon reportedly set to buy EA – and my Prime sub is looking better than ever
techradar.comIt seems like EA might have finally found a buyer, with Amazon set to officially announce its offer today.
EA has reportedly been looking for a buyer (or merger) as far back as 2012, when its market value plummeted by 37%. The publisher refused to comment on the speculation at the time, but more rumours surfaced in May that it was on the lookout again. Puck(opens in new tab) (via VGC(opens in new tab)) reported that Disney, Apple, and Comcast-NBCUniversal were in the running, along with Amazon.
And now, For The Win(opens in new tab) has claimed that Amazon taken the next step, and made an offer. The announcement is slated for later today apparently, but there's no official word yet. This will be great news for EA, after a decade-long mission to find a buyer. But not so great in terms of giant companies with deep pockets, flashing the cash to get a monopoly in the industry. Like Microsoft snapping up Bethesdsa parent company Zenimax Media, or its plan to buy Activision, for example.
As a solitary entity, I can do diddly squat about all that. So let's look on the bright side of how this is going to affect me, personally. And there is one: all of the amazing shows I could be getting over the coming years as part of my Amazon Prime subscription.
Video game adaptations used to be the stuff of cringe. There was Street Fighter(opens in new tab), Mortal Kombat(opens in new tab), even the Super Mario Bros.(opens in new tab) got a piece of the action. A few decades later, and we're finally seeing a turnaround.
The Witcher on Netflix has been a hit, while Arcane – adapted from League of Legends – managed to overshadow Cowboy Beebop when it debuted. With Amazon's budget, we could see some fantastic new shows based on EA's trove of
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