3 essentials for building the future of the metaverse

venturebeat.com:

Presented by Together Labs

The concept of the metaverse has finally moved out of the shadows and into mainstream consciousness. It has the potential to completely change the way people connect, work, and play. The key to delivering on this promise is building the next generation on a solid foundation.

That’s where blockchain comes in. As a trusted and secure way of storing and exchanging ownership of digital assets, the blockchain can power a self-sustaining metaverse economy and thriving community of players, creators, and earners.

Some question the viability of and the sustainability of the metaverse. “Will people really do in the virtual world what they do in the real world?” is a question we are often asked. The resounding answer is yes. Just look at Gen Z: According to a survey from e-commerce company Afterpay 72% of Gen Z want to start their own businesses, and already use online, peer-to-peer marketplaces to make up to $10,000 per year beyond their regular pay. For them, making money online is normal. As the technology and capabilities improve, the lines between real life and virtual will blur for all of us.

So, how do we get there?

We know the metaverse is only as vibrant and exciting as the creators and providers who invest their time and lives on it. The good news is that our creators tell us they want more involvement in these platforms. They want more ownership of the digital places they choose to spend their time on, and where they demonstrate their creativity and skills.

We believe it is time to adjust business models to include them at earlier stages and more deeply in shaping the future. It is less about giving creators a slice of the pie, and more about baking the pie together.

Increased user involvement will