Valve have unveiled a new policy about season passes on Steam, which aims to ensure that developers release all the individual DLC involved on time and share adequate details about each DLC pack in advance. It specifies that developers can delay release of a season pass DLC just once, and by no longer than three months. In the event that a developer postpones DLC release by longer than three months, Valve may take such corrective actions as removing the season pass from sale or refunding players.
"By offering a Season Pass, you are promising future content," reads the Steamworks post in question, which was circulated on Bluesky (aka, Twitter 2010 Edition) by SteamDB.info creator Pavel Djundik last night. "In the process of launching a Season Pass you will be asked to commit to a launch timing for each content release in the Season Pass," it reads. "That launch timing is a commitment to both customers and Steam.
"If you aren't ready to clearly communicate about the content included in each DLC AND when each DLC will be ready for launch, you shouldn't offer a Season Pass on Steam," it goes on.
"Selling a Season Pass has risks; since you are promising the release of future content, you have to commit to completing that content on time. If customers don't like the content you're releasing in the Season Pass or the timing of that content release, that will be reflected in sales and reviews."
The post includes a set of required features for any season pass on Steam. Come feast your eyes upon these hot juicy bulletpoints:
- A complete list of all DLC included in the Pass. (i.e. listing each of the four DLCs included in a Pass).
- A basic description of the content that's included in each DLC. For example, the first content release might be "The Glitterlands Expansion - New area to explore, two new weapons, and new enemies." It's not required for the DLC to have a final name at the launch of the Season Pass. The information about the content in the DLC doesn't
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