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Meta CEO Mark Zuckerberg announced that user-generated content tools will help bridge 2D gaming experiences on Facebook to Meta’s long-term vision for the metaverse.
The metaverse is the universe of virtual worlds that are all interconnected, like in novels such as Snow Crash and Ready Player One. Last October, Zuckerberg renamed Facebook as Meta and pivoted to a metaverse strategy, driven by the company’s investments in virtual reality.
In the summer of 2021, Meta bought Unity 2 Games, a United Kingdom company that made a user-generated content tool dubbed Crayta. Beefed up by Meta, Crayta will launch today as a cloud-streamed experience.
Zuckerberg is also announcing that Facebook Gaming is expanding the availability of its catalog of cloud games to more countries across Western Europe, an important step as this same infrastructure will be instrumental in delivering metaverse experiences across Meta’s platforms in the future.
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With the addition of Crayta, Facebook Gaming is continuing its mission of making games more accessible and democratizing game development, the company said.
First launched on Google Stadia in 2020 and then on the Epic Games Store on PC in 2021, Crayta provides thousands of user-created games and virtual worlds for people to play and engage with. It also offers an easy to use toolkit that enables anyone to
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