Hyundai takes on Tesla and General Motors, unveils new sedan EV- the Ioniq 6
Hyundai Motor Co. unveiled a sedan version of its cult electric vehicle Thursday, with an interior that can beam different colors depending on the speed of the car, as the automaker continues its ambitious EV push with an eye on challenging rivals such as Tesla Inc. and General Motors Co.
The Ioniq 6 can travel up to 610 kilometers (379 miles) on a single charge of its 77.4 kilowatt-hour battery, compared with 429 kilometers for the Ioniq 5, Hyundai said in a statement as the car debuted at the Busan International Motor Show in South Korea. Production will start in the third quarter this year, and batteries will be supplied by LG Energy Solution Ltd. and another Korean partner, SK On Co.
Ioniq 6 sales in South Korea will begin in September with a base price of 55 million won ($42,000), the company said. US sales will begin in early 2023 and the wider rollout will be announced later. Prices for customers overseas haven’t been announced yet.
The EV will be aimed at young, single professionals, in contrast to the bigger, more family-focused Ioniq 5, Hyundai’s senior vice president of North America sales Randy Parker said. The car will be produced in Asan, South Korea, and there are no plans to make it outside the country for now, EV head Heung Soo Kim said. Hyundai didn’t announce a sales target for the model.
Hyundai plans to invest 95.5 trillion won in electrification this decade, introducing at least 17 new models between this year and 2030 and targeting annual sales of 1.87 million EVs by the end of the period. The company is gunning for a 7% share of the global EV market by 2030, and an 11% share in the US.
The arrival of the Ioniq 6 comes about seven-and-a-half months after Hyundai unit Kia unveiled its latest Niro
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