Grid Studio specializes in transforming old tech into art. It’s the type of company you see in Instagram ads when a major holiday is approaching — and I mean that in the best way possible, along the lines of minimalist movie posters and sheet metal artwork. But the final product goes far beyond being another frame you can hang on your wall.
Just seeing one of Grid Studio’s pieces can bring back a sea of memories, but nostalgia isn’t all Grid Studio is gunning for. In honor of Earth Day, I spoke with one of the co-founders of Grid Studio and got my hands on a couple of frames to understand how the company keeps forgotten tech from ending up in the trash.
It’s one thing to take a device apart and put it into a frame, but that’s not the point of Grid Studio. The company’s tagline, “every classic deserves to be framed,” sets the mark for what types of products Grid Studio goes after and the purpose they serve when they’re turned into art.
“I’m a crazy tech fan. To me, a device that doesn’t work anymore is not trash. It’s still precious,” said Joe Allen, one of three co-founders of Grid Studio. Instead of going after new products, Grid Studio focuses exclusively on devices that would end up in a landfill, and those that can strike a particular vein of nostalgia.
The business functions on the back of old devices that no longer work. Allen said that all devices that are eventually transformed into frames come “from repairers and retro collectors,” ensuring that Grid Studio isn’t ruining a device that is still functional.
These are device that were used and loved, and now that they have reached their end of life, they can be appreciated.
When one user asked if Grid Studio still used working devices, the response from the company
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