How Elden Ring’s success is case study against in-game microtransactions and greedy practices
In many ways, FromSoftware's success with Elden Ring stands for many things that aren't common with current releases.
When the latest Soulslike launched in February 2022, some were quite skeptical. There were doubts due to several rounds of delays the game had faced before its release.
Another central concern was how the audience would treat the Soulslike genre in 2022. All those suppositions have been proven false over the last few months, and the most critical myth it has broken is that a developer requires microtransactions and shoddy gimmicks to sell a title.
Elden Ring is the latest Soulslike experience from FromSoftware, and unlike recent releases, it doesn't have a single microtransaction at the time of writing. This is even more interesting given that the game has PvP and co-op.
The lack of microtransactions allows players to fight it out in an actual battle of skills rather than over their wallets. This is where FromSoftware has made the title a case study for other developers and publishers who have gained a poor reputation among gamers due to their (mal)practices.
When Elden Ring was eventually released after several rounds of delays, fans were happy to receive it just like they had expected. FromSoftware released its latest title on most major platforms in February, and the developer hasn't looked back.
This has been one of Bandai Namco's best successes, and the publisher is now exploring new opportunities to leverage success.
A game can be considered successful for different reasons, depending on who is evaluating it. For a developer or publisher, finances will always be a vital issue and take on more importance than critical and user reviews.
After all, game-making isn't a cheap business, and poor financial returns
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