Social media platforms are used by everyone nowadays. May it be just for the sake of staying in touch with your friends and family, for staying informed, for entertainment, for becoming an influencer, and what not, social media has become one of the most prominent parts of our lifestyle. From YouTube, Instagram, Facebook to Twitter, and other social media platforms, you will find several content creators who are constantly innovating ways to engage and connect with their audiences. In order to appreciate the effort and hard work they put in, Forbes India has released the first ever 2022 list of India's Top 100 digital stars.
As per the information provided by Forbes India on its official website, this Forbes India-INCA ranking-based list looks at nine categories from beauty and fashion, to comedy and finance. Driven by quantitative and qualitative measures, the 100 are ranked based on creator statistics such as Reach, Engagement, and Genuity—all of which form the final INscore. Check the list of top 5 Indian digital stars here.
According to Forbes, YouTuber Nikhil Sharma has topped the list in the travel category, with the Creator INscore of 9.06. He started vlogging his solo motorcycle trips, beginning with a Leh/Ladakh trip, in 2013. He is also a lifestyle influencer and owns a clothing line called LabelMN.
Abhishek Upmanyu is a comedian and he has grabbed the 2nd spot on the list in comedy category with the creator Inscore of 9.06. He gives stand-up performances across the world.
Komal Pandey, with the creator INscore of 9.03 on Fashion category stood 3rd. She started her fashion blog, 'The College Couture', in 2015. Later she started working with PopXo and then Harper's Bazaar Bride before taking up content creation
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