“Twitch is going broke”: Valkyrae reacts to Twitch’s new monetization changes
YouTube Gaming star Rachell "Valkyrae" reacted to Twitch's rumored monetization changes targeted at increasing the corporation's revenue generation.
During a recent broadcast, the YouTuber spoke about the subject. According to her, these changes do not benefit the viewers, and they do not help the content creators present on the platform either.
While she was talking about the subject, the 100 Thieves co-owner felt that these changes would lead to the downfall of Twitch. She said:
Twitch has been making several changes over the past few months, but none of these seemed to raise concern until a mountain of rumored changes started to surface on Twitter on April 27, 2022.
According to Bloomberg, Twitch might be considering changing its partner program. According to the rumors, the streaming platform will focus more on adding incentives for ads, a new revenue split, a new tier system, and no more exclusivity for Twitch streamers.
It is also speculated that these changes are scheduled to be implemented this summer.
The revenue is currently split halfway, meaning it is a 50-50 split. Many content creators reacted to the rumored 70-30 split and suggested that this change might affect Twitch streamers who hover around the 200 to 2000 viewer range.
Valkyrae reacted to this set of rumored changes and asked her fans in the chat room if they were aware of this:
The streamer then waited for her fans to respond. She continued by saying:
According to her, these massive changes would imply that the livestreaming platform needs more capital. Valkyrae provided a rationale for her thoughts by mentioning:
Overall, Valkyrae thought that since Twitch is owned by Jeff Bezos' Amazon, money shouldn't be a concern for them:
The YouTube Gaming star continued
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