With the Persona series developer and publisher Atlus based in Japan, most of the company's marketing efforts and campaigns are based around the region. This can be seen in the series' constant Japan-exclusive events and collaborations, and the many Persona-themed merchandise released only in Japan.
Now, global fans can rejoice as the company's online store, Shop Atlus, finally launches its website. What's more, the store's opening coincides with a new pre-order announcement for a Persona 25th
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