PlayStation Support is Shutting Down Its Twitter Account

gamerant.com:

Social media used in the right ways is a tool that helps people interact with each other. It also has become a useful tool for communicating between individuals and large brands. When there are customer service issues, customers sometimes go to the Support social media pages of brands which feels more personal to resolve any particular issue. One company is now removing that option as Sony announced it will be shutting down its PlayStation support account on Twitter.

It was announced early this afternoon that Sony would shut down its AskPlayStation Twitter accounts in a few weeks' time. The tweet states that 1-to-1 PlayStation support will no longer be available and encourages PlayStation users to use the Support tab on the PlayStation website for FAQs, support articles, and «self-help resources.» Sony also linked its PlayStation Support YouTube channel for video explanations of PlayStation issues and how to resolve them.

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The AskPlayStation Twitter account shutdown also extends to region-specific support accounts AskPS_U, PreguntaPlay, AskPS_ANZ (Australia and New Zealand), and potentially others that sent out the same tweet. This message was not sent out onthe Japanese Ask PlayStation account. These Twitter pages will shut down on August 1, cutting off an estimated 2 million followers from direct support through Twitter. Sony has not given any further reason as to why these accounts are shutting down.

Fan response is predictably negative, especially under the biggest PlayStation Support account. Sony may feel confident enough in the data it can consolidate most of its possible issues into short videos on its YouTube channel or through its Support