Google is reportedly planning to offer its Stadia streaming tech to other companies – including Peloton, Bungie, and Capcom – casting doubts over the future of the platform. However, Google has since denied these reports
According to Business Insider, Google has shifted its priorities to focus on selling its ‘Google Stream’ technology to interested parties, instead of attracting more games to the Stadia platform.
Sources told Business Insider that: “Current and former employees said the priority was now on proof-of-concept work for Google Stream and securing white-label deals. One estimated about 20% of the focus was on the consumer platform.
“There are plenty of people internally who would love to keep it going, so they are working really hard to make sure it doesn’t die,” Business Insider’s sources said. “But they’re not the ones writing the checks.”
Google has since responded to the report, with Google spokesperson Patrick Seybold telling The Verge that the company was always planning to offer its Google Stream tech to other companies.
“We announced our intentions of helping publishers and partners deliver games directly to gamers last year, and have been working toward that,” Seybold said. “The first manifestation has been our partnership with AT&T who is offering Batman: Arkham Knight available to their customers for free.
“While we won’t be commenting on any rumors or speculation regarding other industry partners, we are still focused on bringing great games to Stadia in 2022. With 200+ titles currently available, we expect to have another 100+ games added to the platform this year, and currently have 50 games available to claim in Stadia Pro.”
The official Google Stadia Twitter account also moved to address the reports,
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