Christopher Dring
Head of Games B2B
Wednesday 1st December 2021
GfK
Nintendo Switch just had its most successful week ever in the UK, thanks to a special Black Friday bundle featuring Mario Kart 8: Deluxe.
That's according to the latest information from GfK's senior client director Dorian Bloch.
Overall, Black Friday week saw a 3% drop in games items sold (hardware, accessories and games), but a 5% increase in revenue compared with Black Friday week 2020.
The Nintendo Switch dominance was due to a new
Read more on gamesindustry.biz