iPhones are eating into Android’s world domination! Based on a research, it seems that iOS as a platform gained more traction across markets in the recent years, eating into the market share of Android OS. That said, it is still not an alarming situation for Android fanboys, as Google’s free-to-use smartphone OS still dominates by a mega margin. The insights presented by the research is fascinating, showing how the demand goes up and falls based on launches and time.
The research done by StockApps suggests that Android has ceded almost 8 percent of its market share to Apple’s iOS. “Its worldwide market share in January 2022 stood at 69.74%. In contrast, the OS commanded a market share of 77.32%, its highest ever, in July 2018. Thus it has ceded 7.58% of its holding in the last five years,” says the report. However, the share varies between various markets and in America, it is iOS that dominates.
“Android’s loss of market share boils down to heightened competition within the OS space. A look at the data shows that iOS gained 6 percent between July 2018 and January 2022. From 19.4 percent then, Apple has grown its OS market share to 25.49 percent. Other small scale OS developers account for the remaining 1.58 percent that Google shed,” says Edith Reads from StockApps.
However, the share based on the geographic factors. For example, in Africa, it is Android that dominates with a share of 84 percent while iOS accounts for roughly 14 percent. Samsung, Nokia, and KaiOS share the remaining two percent of share.
In Europe, iOS gains more share, having a 30 percent footprint in the market. But Android continues to dominate here as well with a share of 69.32 percent. The Asian and South American markets foresee Android dominating at
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