How Sony's Acquisition of Bungie Stacks Up to Microsoft and Activision Blizzard
With Microsoft making waves within the gaming landscape through its huge purchase of Activision Blizzard last month, the focus of those within the gaming sphere inevitably fell on Sony in anticipation of similar business doings. Yesterday, Sony staked a claim of its own in the form of purchasing Destiny 2 development studio Bungie in a $3.6 billion deal.
With the finalization of this deal, Sony will be acquiring its own sets of intellectual property in the same fashion as Microsoft did with its purchase of Activision Blizzard, with the intent of expanding its influence over the wider gaming market. As such, many are surely wondering how these recent acquisitions stack up to each other.
Head of Xbox Congratulates Bungie and PlayStation After Acquisition Announcement
When Microsoft announced its $70 billion acquisition of Activision Blizzard last month, the gaming world was at attention, primarily due to the level of prestigious titles that suddenly fell under ownership of Microsoft. The tech giant laid claim to the Starcraft, World of Warcraft, Candy Crush andDiablo franchises, with Overwatch and Call of Duty being the crown jewels.
This is on top of Microsoft's additional acquisition of Bethesda parent-company Zenimax Media for a comparatively cheaper $7.5 billion in March of last year. This particular acquisition saw Microsoft attain Dishonored, Wolfenstein, The Elder Scrolls, DOOM, Fallout, Starfield, The Evil Within and Prey. Additionally, Microsoft now owns the industry powerhouse that is Minecraft and the catalog of the veteran developer studio Rare, as well as its own array of original titles like Halo and Gears of War.
A key factor surrounding this array of acquisitions is the sheer level of spending-power available to
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