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Former director says a Harry Potter MMO was 'killed' by EA
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pcgamer.comIn a recent interview on Twitch, former VP of global brand management for Activision and director of product marketing for EA Kim Salzer discussed the project that got away, the game she worked on that was never released: Harry Potter, the MMO.
«We did all the research,» Salzer says, «we had the beta built out. It was a combination offline and online experience where we'd actually mail stuff to the kids, like prizes and ribbons and stuff like that. [It was] thoroughly researched, very confident
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