Desecrated corpse of failed electronics retailer Radioshack brought back from the dead as a shambling crypto-meme zombie

pcgamer.com:

RadioShack, which you may remember as a retailer of consumer electronics endemic to strip malls of the '90s and early aughts, has relaunched with a corresponding cryptocurrency and positively nauseating Twitter account.

It is the latest example of crypto's strange, continuing overlap with edgelord internet behavior. The 'Shack used to sell batteries, RC cars, DIY electronics tools, and all matter of wires and transistors for the solderer in your life. It was a ubiquitous sight in the parking lots of America until it wasn't, with the ecommerce boom driving the company to bankruptcy in 2015. 

Sportswriter Jon Bois, a former RadioShack employee, wrote a great obituary of sorts(opens in new tab) for the company that rings true to anyone who's worked a dead-end service or retail job. Bois writes of the former giant, «RadioShack is a rotten place to work, generally not a very good place to shop, and an untenable business to run. Everyone involved loses.»

RadioShack was purchased by crypto entrepreneur Alex Mehr and influencer Tai Lopez in 2020, and in late 2021 the company announced the launch of its cryptocurrency(opens in new tab), RADIO. RadioShack began getting uh, «epic» on Twitter at about the same time, interacting with crypto-focused accounts, posting «the Shack is Back» memes, and, sigh, «dunking» on critics.

The retailer's social media account began seriously ramping up the volume and… questionable content of its posts earlier this month, including a deleted tweet expressing a love of vaginal discharge(opens in new tab), as well as using a well-circulated still from a racist porn shoot to imply some sort of triumph(opens in new tab) against the overleveraged Twitter account of the fast food chain, Wendy's. I want to