12 live-service games, $300m PC sales, "aggressive" mobile strategy: PlayStation lays out its plans
Marie Dealessandri
Features Editor
Thursday 26th May 2022
PlayStation
Sony
Sony Interactive Entertainment
Sony released a document detailing its strategy for the coming years, with an increased focus on live games, PC and mobile, among other things.
Called 'PlayStation: The Road to Profitable Transformation', the document was part of a wider presentation on Sony's strategy across all business segments.
While the presentation includes an in-depth look at the PS5 and, among others, its supply constraints, this is something that was covered at length in its recent financial report and subsequent earnings call.
What's interesting is PlayStation's detailed strategy in areas that the Japanese company has previously been cautious about.
One such area is live games. When breaking down PS5 investment by business model, 'traditional' games currently represent 88% of that investment, versus 12% for games-as-a-service.
Sony estimates that live service investment will reach 49% by the end of FY22, and hopes to reach a 55% vs 45% split by FY25, with live games taking the lead over the traditional business model.
Digital add-ons represented $15 billion for PlayStation during the calendar year 2021, versus $9 billion for digital console software and $11 billion for physical console sales. For 2025, Sony estimates that digital add-ons will be worth $24 billion, digital console software $10 billion, and physical console software $7 billion.
This growth in the live services area will also go through increasing Sony's first-party live games portfolio, the report added. At the moment, PlayStation only has one live game: MLB The Show. And it's not even a PlayStation exclusive. The company is hoping to grow that number to three by the end of FY22 and
Read more on gamesindustry.biz
