Samuel Huber: top related news
27.04 / 18:37
Platform
Digital
GamesBeat Summit: What brands need to understand about the metaverse
The metaverse is big news throughout the game industry, and for brands overall. The question is becoming, how can brands get traction in the metaverse as it starts to take hold in the real world? On the first day of GamesBeat Summit 2022, three brand experts and metaverse converts took the stage with Brett Sappington, VP at global consumer insights company Interpret, to discuss this and other big questions as the promise of the metaverse looms larger.