In the era of increasing digital intrusion into private life, there has been little anyone could have done to fight it. In fact, most of us have ourselves provided personal information to one website or the other. Whether it is a social media platform like Facebook, Instagram or Twitter or ecommerce websites like Amazon, Flipkart and Myntra, we have all added our name, phone number, address and email at the very least. But these are large websites which have strong privacy policies. But there are countless small and shady websites which do not protect user data. On top of that, many websites fall for security breaches and data leaks and often our personal information ends up online, including our bank accounts. And the problem worsens when it shows up in Google search results. But Google recognizes the issue and is making the process to remove such information easier.
The Google ‘Results about you' feature has begun rolling out to users, according to a report by 9to5Google. The feature is designed to simplify the process of removing search results from Google that contain personal information of users. Google announced this feature in its I/O event earlier this year and said that it would be coming to the Google app later this year.
Users could remove their personal information earlier as well, but the process used to be more time consuming and complicated. In case a user found their phone number, address, or even financial information floating around, they would have to go to a Google support page and fill out a form mentioning the URL they wanted to be removed from the search result. Needless to say, it would take a considerable amount of time for Google to verify the form and take action.
With the new ‘Results about you'
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