Substack's Mobile App Combines Newsletters With RSS
Substack has released an iPhone and iPad app to make it easier for people to read newsletters published via its platform—as well as content posted to other websites—on the go.
The company says its app "brings text, audio, video, and community seamlessly together for the best reading experience on the internet." It aims to solve the pesky problem of newsletters ending up in Gmail's promotions folder, being marked as spam, or just being lost among other emails, too.
Substack also claims it's "an app for deep relationships, an alternative to the mindless scrolling and cheap dopamine hits that lie behind other home screen icons." (Which is an interesting way to criticize the platforms the company is hoping to use to improve the quality of its service.
The app is also the logical next step for a platform that's evolved from simple, one-size-fits-all newsletters to one that supports a greater degree of customization, has pushed for additional forms of content such as comics, and recently started experimenting with video.
"You can expect new features and functions to become available as we continue to develop the app and improve the experience for readers, writers, podcasters, videomakers, community leaders, and more," Substack says, presumably starting with the release of its Android app.
Substack Co-Founder Hamish McKenzie also confirms on Twitter that "you can add any RSS feed to the app" by visiting this page on the platform's website. (Which requires an account to view.) That way the line between Substack's newsletters and other content gets just a little blurrier.
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