Video game developer Ben Esposito's first big break was a quirky game called Donut County starring a raccoon who dropped small objects and then entire neighborhoods into an ever-growing hole in the ground.
His latest, Neon White, is a campy twist on the first-person shooter genre that involves careening across heaven at breakneck speeds to stop a demon invasion. Drawn in an anime style and with a romantic subplot, it's nominated for “Best Indie” and “Best Action” game at Thursday's Game Awards, an Oscars-like event for the video game industry.
Every year, some tiny and independent video game developer studios like Esposito's Angel Matrix hold their own with the big leagues by making hit games that achieve commercial success or at least critical acclaim. Even one of the world's most popular games, Minecraft, was started by an independent game developer in Sweden who later sold his studio to Microsoft for $2.5 billion.
“I have really odd taste,” said Esposito, 33. “When I'm picking stuff, it's about trying to come up with that rare intersection of something that is offbeat and interesting to me, but if presented the right way, it could be financially successful.”
How long these “indie” studios can flourish is up for debate as the gaming industry undergoes increasing consolidation – symbolized by Xbox-maker Microsoft's pending $69 billion takeover of giant game publisher Activision Blizzard that awaits approval from U.S. and European regulators.
Esposito, the game's co-creator and director, and his wife, co-creator Geneva Hodgson, worked out of their home near Los Angeles to lead development of Neon White over the past three years. At the height of production, about five people worked full time on the game. Add friends,
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