Industry Journalist Says Xbox Game Pass Does Increase Premium Sales, But Mainly on PS5 | Push Square
Former GamesIndustry.biz journalist Christopher Dring (now contributing to VGC again, you love to see it) says that one of the unexpected upsides to Xbox's Game Pass subscription service, at least for Sony, is that certain additions to the service can have a «strong impact» on PlayStation sales.
In an industry Q&A over on InstallBaseForum (thanks, PSU), Dring was asked his thoughts on the effect the subscription-based Game Pass has had on the premium game market.
He said that it could be something of a double-edged sword, hurting big blockbuster titles like Indiana Jones and the Great Circle, and paradoxically increasing sales on PS5.
Expanding, he explained: «Anecdotally, games that are in Game Pass can expect to lose around 80% of its expected premium sales on Xbox.
That’s the figure that gets thrown around. It’s less if it’s a big mainstream release, but generally… look at how low Hellblade 2 charted.