In the wake of Elon Musk buying Twitter Inc., a tide of slurs and racist memes swelled on the platform, sparking concern that the site is entering an era of hateful speech.
Twitter has long wrestled with how to enforce content policies fairly on its platform in order to appease the advertisers, users and powerful world leaders that use its service. But as Musk, a self-styled “free speech absolutist,” took over ownership of the company, some conservative officials, partisan extremists and conspiracy peddlers saw reason to celebrate the change.
“It seems like this is a group of people who think the rules magically changed as soon as he signed on the dotted line,” said Katie Harbath, the chief executive officer and founder of Anchor Change and former public policy director at Facebook.
Dr. Rebekah Tromble, director of the Institute for Data, Democracy, and Politics at George Washington University, said as soon as Musk took control of Twitter, online trolls began encouraging each other to push the boundaries on Twitter.
“Unfortunately, this spike in hateful language is entirely predictable,” said Tromble, who has studied Twitter for years. “For most of these trolls, it's a game. But for others, including certain political influencers, saying hateful, outlandish things helps them increase their audience and make money. And they see this as a golden opportunity to gain even more attention.”
The flood of speech underlines the difficulty Musk faces in fulfilling his promise to restore people's ability to speak freely while managing the palatability of the platform for advertisers, to whom he pledged in a letter Thursday that Twitter would not spiral into a “free-for-all hellscape” under his leadership. Musk has repeatedly
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