Sharmistha Lahiri: top related news
24.01 / 12:02
Amazon
Magic! Amazon, Flipkart, Reliance and now, Blinkit and Zepto- speed kills?
The chase is on! Indian grocery startups are luring tech-savvy customers with the promise of deliveries within 10 minutes, sparking a boom in "quick commerce", but heating up concerns about road safety as bike riders scramble to meet tight deadlines. Competition is already intense in India's $600-billion grocery retailing industry, populated by the likes of Amazon, Walmart's Flipkart and Indian billionaire Mukesh Ambani led Reliance Industries. Now SoftBank-backed Blinkit and its rival Zepto are racing to hire staff and open stores in their bid to grab a share of the market by offering the convenience of delivery in 10 minutes, far lower than the hours, or days competitors take.