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5 things about AI you may have missed today: Air India to bring AI features, Tom Cruise deepfake, more

The weekend is just around the corner but before you let loose, you should know about the top developments in the artificial intelligence space. In the first incident, Air India has planned to introduce new features to its generative AI virtual agent that handles more than 6,000 customer queries daily. In other news, the International Olympic Committee (IOC) has issued a statement that multiple AI-generated videos are being circulated targeting the Olympic officials, including one particular video where Hollywood actor Tom Cruise has been seen saying that officials are “slowly and painfully destroying the Olympic sports that have existed for thousands of years”. This and more in today's AI roundup. Let us take a closer look.

Air India aims to boost its AI virtual agent, 'Maharaja', which is using ChatGPT to handle 6,000 daily customer queries, as per a PTI report. Deployed in March 2023 and powered by Microsoft's Azure OpenAI service, Maharaja has successfully managed over half a million queries in four languages. Handling various topics such as flight status, baggage, and lounge access, it has an 80 percent success rate in answering queries instantly. The airline plans to introduce sophisticated features, including graphical interactions, to improve customer interactions. Maharaja also orchestrates seamless handoffs to contact center agents for the 15 percent of queries requiring additional assistance.

The International Olympic Committee is under attack by deepfakes and AI-generated videos, according to a report by Politico. Among them, one particular video features Hollywood actor Tom Cruise who can be seen saying “corrupt officials” are “slowly and painfully destroying the Olympic sports that have existed for thousands

Artificial Intelligence Sporting athletics Hollywood actor reports president

Tom Cruise

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